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CTM - OUR PROUD HISTORYCTM is a division within The Italtile Limited Group*, and is the company's cash and carry chain of stores which offer to the trade and home improver a value for money proposition across a wide range of quality tiles and bathware. This very high profile brand is recognised throughout Africa and enjoys a loyal following from its broad customer base. CTM franchises experience very strong customer volumes due to their ability to extend a good quality / good value offering. Innovation, responsiveness to evolving consumer demand, and enthusiastic professional service are the hallmarks of CTM. CTM commenced trading in 1983 and began franchising its outlets in 1991. CTM is currently represented by 90 stores in South Africa (66), Botswana (3) Namibia (3), Swaziland (2), Tanzania (2), Malawi (2) Zambia (2), Uganda (1), Kenya (1), Australia (8). *Italtile Limited was established in 1969 as a retailer of imported tiles and sanitaryware and was listed on The Johannesburg Stock Exchange in 1988. FRANCHISEE PROFILEThe Group is managed according to a set of core values: integrity and transparency; a hands on approach to business; creating partnerships to promote entrepreneurial spirit; and a passion for customer service. In this light, CTM is very selective in the appointment of its Franchisees. The success of the company depends on the day to day commitment and hands on approach of the Franchisee - it is thus a prerequisite that every CTM franchise is run by an owner / manager. Preference will always be given to an individual applicant. However a Franchisee Group will be considered if the operating partner has not less than a 40% interest in the Franchise. An ideal CTM Franchisee will have a proven entrepreneurial track record and an ability to maximise the market potential of the business. The franchisee will also display an innate sense of fashion and design. The Candidate must be committed to the long hours required of a retailer and be a passionate hands on operator, dedicated to a strong service ethic. An ability to motivate staff is important, as is the need to be innovative, proactive and responsive to changing market needs. As part of a broader organisation, the franchisee must be prepared to uphold the values of the Italtile Group, understand the need to adhere to the operating standards of the brand and share in the value that participation in reward and decision making at all levels of an organisation enhances its profitability. Having the financial capability, a 60% debt and 40% equity ratio is the minimum requirement. CTM PACKAGECTM provides support to its Franchise network in critical business areas both before and after the opening of the Franchise. The group will assist franchisees in the following key areas: operations; training; distribution; marketing; and information technology. Communication is vital to the organisation and regular conferences and meetings are hosted by the company. For more information:
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